Tixel Summit 2026

The Experience Makers were engaged to deliver end-to-end management of Tixel Summit 2026, an annual incentive program for leading ticketing company Tixel. Our scope covered every element of the trip, accommodation, transfers, activity programming, catering and on-the-ground delivery, so the team could focus on the experience, not the logistics.

The brief: a quiet, yet iconic beachside destination on the west coast with vibe and plenty of small, surfy town appeal. We pitched Dunsborough, and that is where we went. Securing a full buyout of a local apartment complex right in the heart of town, we created our own precinct where the team could come together and live like locals for a week, just a step off the beach and within a stone's throw of the local cafes, bars and restaurants.

One of the biggest challenges was getting international team members to Dunsborough with enough energy to make the most of the week. We leaned into the remote location and made a road trip out of the journey from Perth to Dunsborough, strategically flying long-haul travellers in the night before and arranging suitable accommodation to break up the long trip. We gathered the entire team together in Perth and travelled together to Dunsborough through the scenic Margaret River region, stopping along the way for food and a stretch.

The week was split between work and play, and the team got to bond through a unique experience in a corner of Australia that even some of the Australian team members hadn't had the pleasure of visiting.

The trip was an absolute hit, widely regarded by the team as a highlight of their Tixel Summits to date, and we look forward to Tixel Summit 2027.